Serving Generic Masters - Why Complexity Resists Control
You know that feeling when you finish watching something - a movie, a show, a series - and someone asks you what it was, and you can’t answer in a single sentence? It wasn’t just horror. It wasn’t just romance. It wasn’t just funny or scary or deep. It was all of those things tangled together, and when you try to separate them, the whole thing falls apart.
You’ve been taught to see this as a problem. A story should know what it is. It should pick a genre. Commit. Decide whether it’s trying to scare you or make you laugh, because doing both at once is “confused.”
But what if we’re the confused ones? What if we’ve been looking at narrative wrong the whole time?
Every story is a negotiation with invisible kings. I call them generic masters - the personified demands of different genres, each insisting that the story serve their particular hunger. Horror wants fear. Mystery wants puzzles. Romance wants emotional connection. Tragedy wants loss. Comedy wants laughter. Myth wants transcendence.
When you sit down to experience a story, you’re making an unconscious pact with these masters. You’re agreeing to be afraid, or to be moved toward love, or to laugh. You’re signing a contract you never read. Most of the time, we think a story serves one master. The horror film is horror. The love story is romance. The thriller is suspense. We sort them into categories like we’re filing them in a library, confident that we’ve solved the problem of what stories are.
But the stories we actually love - the ones that stay with us, that haunt us, that we can’t stop thinking about - those stories are serving multiple masters at once. And they’re doing it deliberately. The Twilight Zone is simultaneously a sci-fi premise, a moral tale, a psychological thriller, and a dark comedy. Stranger Things is nostalgic eighties entertainment and cosmic horror and government conspiracy and a love story and family trauma and a coming-of-age narrative all layered together. Our oldest myths were origin stories and moral lessons and political allegories and cosmic horrors all in the same breath.
The ancient storytellers weren’t confused. They understood something we’ve spent centuries forgetting: a pantheon is more powerful than a single god.
But we tried to forget it. There’s a reason consolidated power structures prefer monotheism. One god is easier to control. One truth is easier to enforce. One master is easier to appease. Similarly, there’s a reason corporations prefer single-genre narratives. They’re easier to market. You can target the “horror audience” or the “romance audience.” You can predict emotional responses. You can weaponize narrative more effectively when it’s not pulling in five directions at once.
In the 1950s through the 1990s, the culture tried very hard to enforce genre purity. Horror films were horror - they weren’t supposed to be funny or beautiful. Comedies were comedies - they shouldn’t make you think too hard. Thrillers were thrillers - keep sentiment out of it. We developed an entire critical language around tonal mistakes and confused narratives. If a story shifted between genres, it was broken. It didn’t know what it was. It was poorly executed.
But something interesting happened. Audiences never stopped wanting pantheons.
The most beloved, most discussed, most analyzed stories of the last fifteen years have almost all been radically polytheistic. Game of Thrones (before the ending) was a political thriller and a family drama and horror and romance and epic fantasy and dark comedy all at once. The Mandalorian was a space Western and a found-family drama and mythology and action-adventure and a contemplative character study. Andor was a political thriller and a war drama and personal tragedy and a heist narrative and a philosophical meditation on resistance. None of these fit neatly into a single box. All of them are more powerful because they refuse to pick a single master.
What we’re watching is a return. Not an innovation - a return. The pantheon reasserting itself after centuries of attempted consolidation. And it’s not just happening in narrative. It’s happening in spirituality, where people are building personal pantheons instead of accepting singular religious doctrine. It’s happening in identity, where people refuse to be pinned down to a single category. It’s happening in knowledge systems, where interdisciplinary thinking is finally being recognized as more sophisticated than single-discipline expertise. We’re watching the collapse of artificial consolidation across every domain. And the reason is simple: consolidation into singularity is unnatural.
Your brain evolved in a landscape of competing agents. Predators and allies. Different group members with different agendas. Nature with its own indifferent logic. Your ancestors survived by holding multiple frameworks simultaneously. They had to think like prey, alert to threat, and like hunters focused on opportunity, and like community members concerned with social bonds, and like individuals pursuing personal goals - all at once, all of the time. When you try to flatten that into monotheism - religious or narrative - you’re working against your neurology.
Polytheistic thinking is the natural state of human cognition. We are built to hold multiple truths. We are evolved to navigate contradiction. We are sophisticated enough to understand that reality is too complex to be ruled by a single principle. A story that embraces this - that lets multiple masters negotiate within the same frame - feels true because it mirrors how your brain actually processes reality. You cry at funerals while laughing at jokes. You feel fear and wonder simultaneously. You experience joy and despair in the same moment. Your actual lived experience is radically polytheistic.
A single-genre story that tries to isolate you into one emotional state feels false. It feels like it’s asking you to pretend to be simpler than you are. A polytheistic story that holds multiple truths feels like relief. Like recognition. Like coming home.
Here’s what’s dangerous about consolidated narrative: if a story serves only one master, there’s only one way to interpret it. One emotional response. One lesson. One meaning. That makes it easy to control. Easy to weaponize. Easy to use as propaganda. But a polytheistic story - a story with multiple masters negotiating within it - that story resists singular interpretation. It generates plural meanings. It refuses to stay still long enough to be pinned down. That’s why the most subversive, most challenging art tends to be the stuff that refuses single categorization.
A pure horror film can be used to generate fear responses on cue. But a story that’s simultaneously beautiful and terrifying? That holds tragedy and comedy in the same frame? That refuses to let you pick a single emotional stance? That’s much harder to use for control. It demands that you think. That you hold complexity. That you live in multiplicity. Single masters are easier to serve. Plural masters free you because they can’t be fully satisfied by any single action. They require constant negotiation. Constant choice. Constant intellectual engagement. That’s not a bug. That’s the whole point.
Here’s the deepest part of this: we’re not just talking about stories. We’re talking about you. You are a pantheon. You contain multitudes. You have different needs, different desires, different truths that sometimes contradict each other. You want security and freedom. Connection and solitude. Stability and change. You are reasonable and intuitive and emotional and logical all at once.
The culture - the monotheistic culture that tried to enforce singular categories - keeps asking you to pick one. What’s your career? What’s your faith? What’s your politics? What’s your identity? One answer. One master. One core self. But you’re more complex than that. And so is everyone else. The stories that matter are the ones that reflect this. That honor your complexity instead of asking you to simplify. That let multiple truths coexist in the same frame. That treat you as sophisticated enough to hold a pantheon.
When you consume those stories, you’re not just being entertained. You’re being validated. You’re being told: it’s okay to be multiple things. It’s okay to hold contradictions. It’s okay to refuse singular categorization. That’s radical. That’s revolutionary. That’s why the culture keeps gravitating toward polytheistic narratives no matter how hard the gatekeepers try to enforce genre purity. We’re not confused. We’re remembering how to think.
The oldest stories humans told were polytheistic in every sense. Not just because they featured multiple gods, though they did. But because they were comfortable holding multiple truths. The same god could be helpful and harmful depending on context. The same hero could be brave and foolish. The same choice could be both necessary and tragic. Nothing had to be simplified. Nothing had to be flattened into single meaning.
Medieval epics were radically polytheistic - romance and adventure and spiritual quest and political allegory all woven together. Shakespeare’s plays are gloriously messy - tragedy mixed with comedy, high and low, sublime and vulgar all tangled together. We think we’re discovering something new with hybrid genres. We’re not. We’re exhuming it from beneath centuries of enforced purity. And we’re doing it because the consolidated vision was never actually natural. It was always an imposition. A power move. An attempt to make humans simpler than they are, so they’d be easier to control. The pantheon is returning because we’re finally exhausted by the fiction of singularity.
The most vital stories in the next decade will be the ones that understand this. The ones that embrace the pantheon. That let multiple masters negotiate within a single text. That offer audiences the profound relief of complexity instead of the false comfort of singularity. Not because hybridity is trendy. But because it’s true. Reality is polytheistic. Cognition is polytheistic. Human experience is polytheistic. And the narratives that survive will be the ones that honor that complexity.
The single-master stories will always have their place. Sometimes you need pure horror. Sometimes you need pure comedy. Sometimes the simplicity is the point. But the transcendent stories - the ones that change you, that reshape how you think, that reveal something about what it means to be alive - those stories will almost always be the ones brave enough to let all the gods speak.
And the culture we build will be one that values the pantheon. In stories, in spirituality, in identity, in the way we think about everything. Because consolidation never lasts. The plurality always returns. The gods always refuse to be unified. And that’s not a problem.
That’s the whole point.
What pantheon are you serving? What multiple masters are pulling on your own story? Let me know what you think - the conversation in the comments is where the real gods meet.

